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Guerreros de Oaxaca 43

Notice: All logos on this page are included within the parameters of 17 U.S.C. § 107, which states that the reproduction of a copyrighted work for purposes of criticism and/or comment is not an infringement of copyright. No challenge to the copyrights of these logos is intended by their inclusion here.
Posted 2011 May 30

Oh, you've got to be kidding me! A name like "Guerreros de Oaxaca" (Oaxaca Warriors), and this is the best they can do?

There are so many things you can do with a name like this. Given the team's location, they could go with a native warrior in an Aztec art style. Or they could go with a native warrior in a more realistic style. If they didn't want to use native imagery, they could still go the historic route and put a conquistador in the logo. If they didn't want to go historical, they could have a modern soldier.

And all that assumes they want to put an actual person in the logo. If they don't, there are still plenty of ways to represent "warrior". A sword. A gun. A tank. Or they could show armor: a conquistador's helmet or a medieval shield.

In short, there are so many ways to represent "warrior" that I can't keep track of them all. So what does the team do? It picks a logo which is nothing but the team's name. This sort of thing is understandable for a team that has an abstract name, but this is not an abstract name. There is no excuse here.

So why did the team do this? All I can figure is that they didn't want to use any kind of violent imagery in the logo. But this makes absolutely no sense, given what violent imagery they have in their name. If they want to avoid violent imagery, they should change their name.

And if that wasn't the reason they made a logo like this? In that case I simply can't imagine what they were thinking. But whatever they were thinking, they need to think again.

Final Score: 43 points.
Penalties: Script, 7 pts; Letter, 24 pts; Logo, 12 pts.
Bonuses: None.


This page Copyright ©2011 Scott D. Rhodes. All rights reserved