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New Orleans Zephyrs 52

Notice: All logos on this page are included within the parameters of 17 U.S.C. § 107, which states that the reproduction of a copyrighted work for purposes of criticism and/or comment is not an infringement of copyright. No challenge to the copyrights of these logos is intended by their inclusion here.
Posted 2014 August 11

When I first started doing the baseball version of the Bush League Factor, I was really looking forward to reviewing the New Orleans Zephyrs. At the time the Zephyrs had a logo whose dominant feature was a nutria. No, that's not the name of the latest alternative sweetener; it's a type of rodent. They are ugly rodents, and it was an ugly logo.

But that fall, then the team wised up and created a new logo, or as I see it, spoiled all my fun. Putting an actual zephyr in the logo wasn't an option, of course, so they went with a fleur-de-lis instead. It was an improvement, of course, but not nearly as interesting. Nor as much fun to mock.

That being said, I can't really get behind this logo, either. It's too similar to the logo for the New Orleans Saints, and the Saints had had their logo for over forty years when the Zephyrs picked theirs. Were it not for that, it would be a good (not great) logo. The fleur-de-lis is clearly recognizable as a symbol of New Orleans, and as I said, there's not really a way to incorporate an actual zephyr into the logo. (Yes, I know they could somehow work the Greek god Zephyrus in there, but that would be a reach, and they'd probably do something corny like a Greek god swinging a baseball bat anyway.) It's also a simple, eye-catching logo that would get your attention even if the fleur-de-lis had nothing to do with the city or the team. But it's just such a ripoff of the Saints logo that I can't overlook it.

And honestly, Zephyrs is a weak name. I can understand naming a team after powerful phenomena like tornadoes and thunderbolts. But zephyrs? That's like having the option to name your team the Lions or the Tigers and instead going with the Housecats. The name isn't even specific to New Orleans, as the team was the Denver Zephyrs before 1992. The Denver Zephyrs were named after an old passenger train, so that's kind of cool, but there's not a passenger train in New Orleans called the Zephyr. The move to New Orleans would have been the perfect opportunity to change the name, either to match a train that did run through New Orleans ("Crescent" or "Sunset" or "Acadian") or to a completely new name. It's not like New Orleans lacks for unique things to name a team after. And 1992 would have been a perfect time to change it.

You know when else would be a perfect time to change it? As soon as the current season ends. Or as soon as any other season ends. Or right now, for that matter. Any time is a good time to get rid of a weak name that doesn't relate to the city where the team is located.

Final Score: 52 points.
Penalties: Equipment, 13 pts; Irrelevance, 39 pts.
Bonuses: None.


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