| Reading Fightin Phils
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Posted 2021 June 7
As any baseball fan knows, Philadelphia's baseball team is the
Philadelphia Phillies. And as pretty much anyone who hears that name
can guess, Phillies is simply a shortened form of
Philadelphias. This raises some uncomfortable questions about
whether the world needs more than one Philadelphia, but I'm not here to
raise unnerving philosophical questions.
And, as anyone who follows minor league baseball knows, it's pretty
common for minor league teams to use the same name as their major league
affiliate, especially when (as is the case with Reading's team) the
minor league team is owned by the major league affiliate. Often this
works out fine. Blue jays have a range covering all of the U.S. and
southern Canada east of the Great Lakes, so Dunedin Blue Jays
works just as well as Toronto Blue Jays. The team in Worcester
wears the same color socks as their affiliate in Boston, so Worcester
Red Sox works just as well as Boston Red Sox. And, of
course, Braves is just as offensive in Rome as it is in Atlanta,
so Rome Braves works just as poorly as Atlanta Braves.
But Reading Phillies doesn't make anywhere near as much sense as
Philadelphia Phillies. And that's true even though
Philadelphia Phillies doesn't make much sense in the first place.
(Can you imagine a team called the Washington Washies? New York
Newies? Seattle Seaies?) So the team in Reading tried to do something
to fix it. Unfortunately, they just made it worse. First they changed
Phillies to Phils, which I'm sure they thought was an
improvement and which I'm equally sure was nothing of the sort. Then
they added Fightin for no good reason. And please note:
Fightin. Not Fighting. Not Fightin'.
Fightin.
It would have been better had they just used the formula that
Philadelphia used, but based on their own home city. Reading
Readies. Not, I'm not claiming its a good name, but it's definitely
better than Reading Phillies, and much, much better than
Reading Fightin Phils. And as a riff on Philadelphia
Phillies, it's even almost clever. Almost.
As for the logo, well, it's a logo. That's about all I can say in its
favor, and now that I think about it I'm not entirely convinced it
counts as a logo. But is it fair to expect much better, given the name?
They tried for a few years to have a logo that wasn't just letters, but
it didn't work. The logo featured an ostrich holding up fists (the
ostrich had arms instead of wings for some reason) as if it was spoiling
for a fight. It was, quite frankly, embarrassing. This current blahfest
is actually an improvement, and this despite the fact that it only has
part of the name. I guess they figured that Reading Fightin
Phils wouldn't fit into a meaningful logo. And they were right on
that point.
Given the name and the logo, though, I'd say it's about the only point
they're right on.
Final Score: 58 points.
Penalties: Offspring, 12 pts; Letter, 24 pts; Name, 10 pts; Logo, 12 pts.
Bonuses: None
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